Head of Research & Insights
You will lead the Capture Intelligence team in Spain but eventually you will lead other projects/teams in other markets based on demand.
Responsibilities:
As the Head of Research & Insights, you will lead the Capture team, guiding junior staff through daily projects including client management, project definition, methodology selection, and analysis review. You will also spearhead key pitches, identify new data sources and methodologies, and collaborate closely with the data science team to develop innovative frameworks.
You will be responsible for defining and leading the sales strategy for the Capture business within the region. This involves working with the Growth team to identify key services, map out potential clients, and determine the most effective sales approaches.
Additionally, you will coordinate with the marketing team to establish the best marketing strategies for Capture, and actively participate in events, webinars, and podcasts. Your role will also encompass coaching, mentoring, and guiding your line reports, while clearly defining career paths for them.
Requirements
Experience & skills:
Possess a minimum of 6 years of experience in market research either at agency or client side.
Technical Skills:
- Demonstrate profound expertise on varied market research methodologies and techniques.
- Have experience in social intelligence, utilizing various social listening tools and expertise in query writing.
- Proficiency in relevant software and data gathering/processing tools used in market research and social listening.
- Proficiency in relevant research methodologies (e. g. audience segmentation, consumer decision journeys, brand health trackers, usage & attitudes).
- Strong background in data analytics, research design, report creation, storytelling and presentation. Strong client management experience.
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