Product Marketing Manager Barcelona, Catalonia

Product Marketing Manager
Barcelona
Barcelona, Cataluña, España

Product Marketing Manager
Barcelona
Barcelona, Cataluña, España

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Product Marketing Manager New

Job reference

R0011156_crt:1681650417259

Company Name

Product Madness

Salary

Competitive

Location

Barcelona, Spain

Country

Spain

Industry sector

Marketing

Job start date

ASAP

Posted date

16/04/2023

Experience Level

Mid-Senior Level

Job type

Permanent | Full Time

Remote / Hybrid

Yes

Company Summary

Product Madness is a Global Powerhouse where the greatest mobile games and experiences are crafted by world-class talent. A top-grossing leader in free to play mobile games, we have more than 800 team members working across seven global talent hubs including London (headquarters), USA, Canada, Spain, Poland and Ukraine. With remarkable hit games including Heart of Vegas, Cashman Casino, Lighting Link and Big Fish Casino, we boast more than 50 million active users and 400 million downloads and counting.

We are Mad about games and the way they bring people together, and that passion and culture is what brings us together as a studio, connects us with our partners we collaborate with, and is what links us to our sister studios across the world.

Product Madness is an Aristocrat Technologies company within its digital game's division of Pixel United.

Job Posting Title

Product Marketing Manager

Summary

We're on the hunt for the best Product Marketing Managers to join us on this journey of extraordinary growth.

As a Product Marketing Manager, you will help, support, build and drive product marketing strategies for new or existing games. Part creative, part analytical, this role will require your strategic and tactical skills. During your time with us, you'll work closely together with a team of smart and passionate marketers to conceptualise and execute impactful campaigns, drive the regional marketing strategy for building a global footprint, and work with executives and key business partners. And, most importantly, you'll have tons of fun.

What You'll Do

• Build and nurture synergies between Growth Marketing and Game teams to deliver global & regional marketing activities
• Partner with the Consumer Insights, Performance Marketing and Game teams to influence the strategy and roadmap of your game
• Develop and deliver the relevant go-to-market plans and tests
• Support execution of new product and feature launches in close collaboration with cross-functional teams including - Product, Engineering, Analytics, Creative and Performance Marketing
• Communicate key product features, events and milestones with Performance Marketing team to leverage these activities in paid marketing communications
• Take ownership and establish a shared Product Marketing vision & roadmap to grow your game and achieve targets
• Stay on top of the competitive landscape to identify opportunities
• Ensure goals and incentives are aligned across all functions including Game teams, Live Operations, Creative, Lifecycle, Paid Acquisition, Social and App Store Optimisation

What We're Looking For

• Proven experience in mobile app marketing, ideally in mobile games with a track record of success and tangible results
• Performance Marketing hands on knowledge is a plus
• Experience building and launching marketing plans for new games and existing games
• Experience formulating marketing strategies for multi-million dollar top grossing apps
• A creative and analytical approach to driving improvements on our titles
• Strong team player with the experience and a keen interest in working cross-functionally
• Excellent written and verbal communication skills

Why Product Madness ?

Product Madness is so much more than just a Pool table and a foosball game.

We believe in an honest and transparent approach with our teammates. Company wide weekly Town Halls, All Hands and strategy meetings are just a few ways in which we encourage an open and honest path to achieving complete transparency.

Despite a pandemic, there isn't a day where we don't feel connected to one another.

With frequent events, workshops, giveaways, slack coffee and donut sessions we have definitely brought on our office culture to this new virtual world of zoom calls.

We also try to cater for all our staff's needs - be that a freshly brewed cappuccino made by our professional barista in our free coffee shop or by providing a bountiful supply of tasty snacks to keep us refueled and buzzing.

We love to organise plenty of social get-togethers and action-packed activity days, be it slipping inside an inflatable bumper ball for a mad session of football zorbing or throwing caution to the wind and traversing giddy treetop rope courses at Go Ape. On top of these team-building activities, our lunch and learn workshops, not to mention the lavish Christmas and summer parties, foster that 'work hard, play hard' mantra. Our offices are based in the heart of the metropolises of London and Lviv, surrounded by an abundance of diversity and inspiration to keep those ideas flowing.

Our Values

• People First
  
  We have the deepest respect for our people and their well being. We know they are exceptionally talented and will always have a choice. We want them to re-choose us every day. We are committed to building a culture where each person's voice will always be heard and addressed.

• MAD for More
  
  Always improving, innovating and never settling for the existing. We push all boundaries with courage and ambition to become the world's best games company.

• Champion Together
  We excel at what we do but yet remain humble and helpful to our teammates. We champion one another and hold each other to high standards without any egos.

• Globally Inclusive
  
  We are all Equal - regardless of the language we speak, where we live, our gender, religion or culture we come from. We want to build a global home, where everyone has the equal opportunity to make an impact.

• Customer Focused
  
  We always think from the customer's perspective - be it players or internal customers.
  
  Improving their experience and joy is what drives us. Every client's success is our big win!

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Product Madness

It takes a smart bunch of people to create games so engaging they draw in millions of players around the world and keep them coming back.

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perks

• Training Provided
• Regular team and company events
• Free drinks, fruit or food
• Flexible working
• Free Gym or Gym Subsidy
• Private Medical/Dental healthcare
• Bonus/Reward Scheme
• Cycle to work scheme
• Language Classes